The Potentiiall of Thiis Report
Without hype or the slightest exaggeration, the Internet is the single largest economic gateway
the world has ever known. Never before has it been so easy for a person to generate revenue
from their own home and attain financial independence. And yes, examples like Yahoo, Google,
and e-Bay are the superstars of the e-world, the Internet still presents anyone with a computer
and access to the web the potential to make exponential profit.
Of course, with any new medium comes new rules, procedures, and a host of undiscovered
problems to overcome. By now we are all aware that the DotCom bubble burst and took millions
of investors and thousands of businesses down with it. Are there risks on the Internet today for
someone looking to go into business for themselves? Of course there are—but is there a risk that
your job could be outsourced tomorrow or the entire company relocated to Asia?
Quite simply, this report is not intended to mislead the reader into believing that there are not
genuine risks associated with any long-term business venture—because there will always be
risks and they are what creates the potential for profit. This report will not promise that the
reader can make millions with only an hour or two of effort each day like many of the sales
pages you see on the web today. So what does this report promise for the reader?
This report promises that $700 in 7 days is a mere drop in the bucket when it comes to the
potential of making money on the Internet. Millions more surfers are hopping online every year
adding to the already massive market created by the Internet. While risk is associated with any
legitimate business opportunity, accurate information helps lower those risks and improve your
odds for success.
In this report, you will find 10 ways to $700 in 7 days on the Internet. The principles behind
every one of these methods can be replicated over and over again—and thus have the potential to
evolve from mere revenue streams and become a significant e-business with repeat customers
and an expanding client base. Reading this report could very well become a defining moment in
your life when you stop thinking “defensively” about your career (i.e., ‘Will I lose my job to
outsourcing?’) and begin the offensive towards financial independence and security. Please, feel
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free to read and then re-read any section that you think best suits your skills, financial
circumstances, and interest!
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The Power of e-Bay
Part I
With millions of visitors each day and cars, dining sets, jewelry, and even advertising space
being sold on a pregnant woman’s belly, E-bay is a crowning success on the Internet and proof
positive of its astounding potential for profit and opportunity. Of course, there are literally
hundreds of detailed books out there promising to help one and all make big profits selling their
“gently used” household items and collectibles. This report will not pretend to go into the detail
of any of these other resources but will provide the reader with an overview of the auction side of
the e-Bay business along with tips and strategies to help optimize success and make $700 in 7
days—or thereabouts!!
Cold Hard Facts About e-Bay
Make no mistake about it—the idea of making money from the comfort and privacy of your
home is very alluring. So, when someone hears that they can take a picture of their old unwanted
items and sell them to the highest bidder to the point of perhaps even quitting their job and doing
so full-time—well, many of us leap before really thinking it through.
Inflated Profit Myth
If you post enough items or those with enough value, there is no doubt that you will make your
$700 in about a week—but is that really what you made? One of the biggest mistakes made by
newbies to the e-Bay scene is to overestimate the amount of profit made from every sale. In
truth, the profit would be the difference between what was originally paid for the auctioned item
and what it sold for (not including any potential profit from shipping).
However, because many believe that since they plan to never replace the item that all proceeds
from the sale are thus profit, a self-destructive cycle begins. At the end of the day, a business
must generate a product or perform some type of service. Unless there is a structured plan to
continually obtain more products to sell for profit, your home will eventually be empty and your
cash flow will come to a screeching halt.
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Sustained and Successful e-Bay Auction Strategies
• Concentrate on niche market
• Writing Sales Copy for Web
• Reinvest consistent percentage of profits
• Build solid reputation
• Market your company and services using sources outside e-Bay
• Diversify
Niche Market
To raise capital for more merchandise and to make your $700 in a week, you will most likely
auction off clothes, sporting equipment, old doll collections…etc. But when you have sold your
item, packaged and shipped it safely, and received your money—what do you invest in?
The Internet and the search engines that essentially guide people through the Information
Superhighway are great at getting surfers to the products they want. However, to make more
money on e-Bay or in any Internet Marketing venture—you need to concentrate on a specific
niche. This will help you save money because you can lump lower end products together in a
“lot” sale. Plus, by consistently selling products from the same niche, it will be easier to
standardize processes, vendors, and to become a true expert in your field.
Now there are really two ways to choose a niche market: with your heart or with your head. If
you love antique furniture then it would be perfectly natural to want to sell items from this large
niche. However, antiques and furniture are not the most popular categories and they can be big
items in your inventory—failing to make a sale or two may cause a cash flow crunch or you to
take a large loss. It can sometimes be more difficult to maintain objectivity and make sound
business decisions when you develop a personal attachment to the merchandise.
To help you find your niche, you may want to visit http://pulse.ebay.com/. From this page, you
can discover the most popular item searches that day to see what is hot. While you may not want
or be able to sell those particular items, you should be able to see a trend or dominant category.
For instance, the most popular items searched on e-Bay when this report was written include:
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1. PS3
2. wii
3. Playstation 3
4. Nintendo
5. Xbox360
6. TMX Elmo
7. iPod
8. PSP
9. iPod Nano
10. Apple iPod
As you can see, the entertainment electronics genre is a very, very popular category right now
with some dominant sub-niches developing. However, if you wanted to follow your passion and
sell antique furniture, you could also check on Pulse to find the most popular search terms
relating to that category as well so it is a very useful tool in both finding your niche and learning
the market better. The important thing to remember is that the Internet naturally favors the
creation of niches so you need to specialize early on—no matter what!
Writing Sales Copy
If you have any hope of selling $700 worth of merchandise on e-Bay in a week or less—the good
news is that you don’t have to write that “killer sales copy” in order to be successful. However,
there is a distinctive difference between copy writing for print…and crafting copy for the
Internet. To get the maximum number of people to view your product and potentially place a
bid—you need to write descriptive copy that is accurate and keyword rich—especially the title.
What you really need to understand about e-Bay in order to get the most people to view your
object, increase the bidding pool, and ultimately drive up traffic—is the words those potential
customers are using to find your product. Using the same Pulse feature, you can determine the
best keywords to use when creating your ad for the product. It is especially important to use the
keyword in the headline or title but don’t be afraid to look at other ads selling similar products
for inspiration and to borrow some good ideas! The copy needs to be descriptive, accurate, and
be keyword rich in order to be pull potential bidders in and possibly boost your profits.
Consistently Reinvest in Business
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If you are only looking to raise $700 in a week or so while possibly cleaning out your attic or
garage, then there is no need to reinvest profits. But if you are looking to start a revenue stream
and grow it into larger, then you will need to invest a consistent percentage of your profits into
the company. Just a few of the common necessities most Internet businesses, including e-Bay
auctioneers, need in the first two years include:
• Accounting/Tax Software
• Server/Other Computer Hardware and Equipment
• Office Supplies
• Increased Office Space
If you were an e-Bay auctioneer who specialized in refinishing/repairing old antique furniture
and then reselling it for a profit, then you would possibly invest in tools and equipment related to
that activity. The point here is that for tax deductions and the possibility of building the business
to a higher, more consistent level, you must reinvest a significant portion of your profits.
Ultimately, your determination and consistent hard work will pay off and you will start building
a solid reputation as an honest and dependable business. In time and to grow your business even
further, you will want to market your products or services in venues outside of e-Bay. Ideally,
diversification will become a priority as you look to grow the business through new revenue
streams that help solidify your financial foundation.
Yes, you can make $700 or more in 7 days or less on e-Bay (although it may take a little more
time for the funds to transfer into your actual checking account) selling off collectibles, furniture,
and other unneeded items that have accumulated over the years. Your initial cost (if selling
merchandise that ultimately sold for $700) would include the Insertion Fees ($4.80) and another
$20 or so in Final Value Fees (you are assessed 5.25% on the first $25 of the final sale price and
then 3.25% on the remaining amount which in this case is $675 X .0325%, or roughly $20).
Other fees and/or costs that may eat into your bottom line include:
• Paypal or other merchant account fees
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• Electronic transfer fees by your bank
• Buy It Now Fees
• Seller Tool Fees
• eBay Picture Service Fees
• Listing Upgrade Fees
• Reserve Fees
eBay does indeed offer a lot of bells that can really wreak havoc on your bottom line but the
basic listing service, a compelling ad with relevant keywords, and a little hard work is all you
should need to successfully sell $700 in 7 days and walk away with approximately $650 in actual
money. Remember, this is not actual profit in the classic sense but you could use that money to
secure more merchandise and begin establishing yourself as a legitimate force to reckon
with….or, you could go out and splurge on something you don’t really need and return back to
your job the following day no closer to financial independence.
Six million people visit eBay every day and you really can turn your old unwanted things, a
computer, digital camera, and an Internet connection into a sustainable and growing home-based
business. Most people, however, just use it to raise a little extra “mad money” and fail to realize
the true potential…will you?
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